A Millenial-Friendly Fendi

24.09.2018 | Blog , Fashion | BY:

Fendi SS19 was all about the Italian brand’s step towards a younger generation — a slight shift in the brand’s aesthetic, which was also rumoured to be the reasoning behind the slightly titled “F” for Fendi on the invitations and at the top of the runway.  Creative director Karl Lagerfeld alongside creative director of accessories and menswear Silvia Venturini Fendi curated an urban collection of utilitarian romance. Pockets upon pockets , pouches in pouches and bags upon bags, the collection was a much needed breath of fresh air that introduced a slightly younger version of the Fendi woman.  Each look was just as ‘instagrammable’ as it was elegant, shades of lobster orange,burgundy, tangerine, optic white , denim and sage created flirty feminine silhouettes with hard fabrics.  Also making an appearance were versions of a trendy cycle shorts along with the iconic Fendi baguette which made its comeback this season. 

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Fendi’s ‘Play Me’

12.09.2018 | Blog , Fashion | BY:

For their previous SS18 men’s eyewear story titled ‘Discovering Me’, Fendi chose to muse upon musician, actor and model Jamie Campbell Bower with a fashion film which explores the actor’s stage prowess along with the discovery of his inner self.

Their fascination with the performer is further explored in their latest film for FW18-19 with a follow-up story called ‘Play Me’. The video features Bowie in his hotel room in Rome wearing Fendi accessories as he is interrupted a phone call with notice of a delivery left for him. As the actor opens the box, he discovers a note which reads ‘Play Me’ along with a DV camera tape. The footage reveals Jamie strolling the local Roman landscapes along with intercuts of his daily life inside the Roman hotel room — a juxtaposition of his off-stage moments unfolding in front of the viewer. Discover the full video here.

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Fendi’s #MeAndMyPeekaboo

13.08.2018 | Fashion | BY:

In 2008, Fendi’s creative director Silvia Venturini Fendi launched what was to be known as the iconic Peekaboo bag.  Inspired by childhood tales from the game itself, the designer crafted a handbag somewhat resemblant of a face which is covered and then uncovered like in a game of Peekaboo. The two main sections of the crocodile leather-stitched bag opens and shuts in a way resemblant of the eyes. 

As the brand celebrates it’s 10th anniversary since it’s launch, they unveil a new project entitled #MeAndMyPeekaboo featuring iconic women around the world. Mothers, daughters and sisters are the protagonists of these intimate short films which were released on the brands social networks in July.  The short film series feature the designer along with her two daughter Delfina Delettrez Fendi and Leonetta Luciano Fendi, Kim Kardashian with her mother Kris Jenner and daughter North West, actress sisters Jessica and Krystal Jung along with other influential women. In these films the brand aims to highlight the beauty of the bond made between related women. Discover more at Fendi.

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Suitcase seduction: FENDI x RIMOWA

14.06.2018 | Blog , Fashion | BY:

A suitcase is one of those adult investments that often alludes us. So many flights are spent shoehorning a tattered carry-on bag into the overhead lockers. But this new collection from FENDI and RIMOWA offers a masterclass in modern, elegant suitcase seduction. It’s time to embrace the luxury of luggage again.

Ahead of the summer season, the collaboration sees its second drop. The new additions in blue and red join the black and yellow model that was introduced in November last year. FENDI brings luxurious leather details to RIMOWA’s classic craftsmanship. The trolley’s also feature the iconic double ‘F’ logo and neoprene black interiors offer a contemporary, energetic feel. Customised options ensure the final unique touches.

Before you begin to think about what to pack, make sure you’ve invested in the only summer essential you’ll need this season.

Fendi x Rimowa

Available online and in selected stores worldwide from 18th June 2018. 

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Delfina Delettrez ss14

13.12.2013 | Blog , Fashion | BY:

Delfina Delettrez SS14 collection, “Never Too Light”, is based on the idea of: timelessness, gravity, rarity and vanity.

This collection is particularly fine, using diamonds, amethyst, quartz and pearl.

Delfina is apart of the Fendi clan, she designed the jewellery for Fendi which was on the SS14 catwalk.

delfinadelettrez.com

 

 

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