FENDI’s #BaguetteFriendsForever ft. Naomi Watanabe & Tommy Dorfman

30.01.2020 | Blog , Fashion | BY:

FENDI’s latest Baguette Friends Forever episode features one of their most dynamic duos yet. Japanese comedian Naomi Watanabe and American actor Tommy Dorfman are shot in a split screen film as they both prepare for the FENDI Women’s Spring/Summer 2020 fashion show in Milan.

Regardless of having not previously met, the two are shot completing their similar morning routines which includes picking out their favoured Baguette. They eventually meet at the FENDI Milanese HQ where they discover themselves to be seating neighbours. From then , a new friendship is born, as they’re shot chatting and having coffee with the FENDI baguette in hand.  The protagonists of the film are of course the FENDI baguettes which are featured in the regular version in Pequin with a distinctive FENDI signature logo-no-logo pattern, as well as a powder-pink Selleria leather version, newly added to menswear in yellow and white shades. 

The brand first launched the campaign #BaguetteFriendsForever earlier this year which included a series of short films featuring the storylines of inseparable groups of friends around the world throughout one of their daily routines which is centred around the iconic Fendi baguette introduced on the seasonal runways . All pieces are currently available in stores worldwide and online, to shop the looks , visit Fendi.

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Fendi Botanical Wonder ft. Timmy Xu

07.01.2020 | Blog , Fashion | BY:

In Fendi’s latest episode for their Peekaboo series, the Italian fashion house taps Chinese singer/actor & FENDI spokesperson Timmy Xu.  In a bucolic dialogue between man and nature, Xu immerses himself on a journey through nature as he travels from the FENDI catwalk into luscious greenery, peekaboo bag in hand. He clutches the model from the SS20 collection made from perforated lather panel combined with mink intarsia, a display of the perfect balance of sophistication of functionality. The Fendi peekaboo bag is currently available online.    

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FENDI #MeandMyPeekaboo ft Catherine Zeta Jones & Carys Douglas

29.10.2019 | Blog , Fashion | BY:

Italian fashion house FENDI has only just released the latest episode of their #MeAndMyPeekaboo series and it features the mother daughter duo of Oscar award winning actress Catherine Zeta-Jones and Carys Douglas on an exploration of the eternal city of Rome. In the episode, the two are shot elegantly prancing under the colonnade of Palazzo Altemps, Roman historic building with their Peekaboo bags in hand. The bag could be spotted in a variety of different forms and sizes from the regular to the XS version, and including the Pequin and the house’s signature logo-no-logo pattern.

The  #MeAndMyPeekaboo series began earlier this year featuring 10 iconic women across the world which included names like Kim Kardashian, Kris Jenner and North West. Each episode includes versions of the Peekaboo bags which have been seen on the Spring Summer 2019 runways with an updated soundtrack of Mary J Blige’s Family Affair.  To shop the Peekaboo visit Fendi.

 

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MFW: Fendi SS20 Men’s – A Nurture of Nature

19.06.2019 | Blog , Fashion | BY:

For the first time in a very long time, Italian fashion house Fendi stepped off site their routined Milanese show space and headed for the gardens of an 18th century villa in central Milan for their SS2020 show. A switch that had been prompted by creative director Silvia Venturini Fendi’s need for a break from the virtually infested world we live in as she takes a minute to appreciate the fruits of Mother Nature . This collection was a version of the Fendi man that goes fishing on weekends and gardens in his spare time. Sartorial workwear pieces were presented with a casual elegance that allow their wearers a sort of relaxed eased approach towards life.

From khaki cotton overalls, to striped beach slips, to fishmerman style vests and cargo pants. Throughout the collection, the house also revealed their collaboration with renown “Call Me By Your Name” director Luca Guadagnino who drafted a few botanical prints for the collection. These were brought out through digital prints and cut out knit wear. The colour palette was one that blended with the habitat ranging from beiges, to greens , browns and whites. In regards to accessories, the house debuted a Pequin printed Fendi watering can, garden baskets, big totes, pouch bags as well as versions of the Fendi baguette and peekaboo bags. This collection was a breath of fresh air for the house, one that in some ways allows for a sort of reset, and more than anything conjures the desire for a vacation.

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