The Basics Store

18.06.2015 | Fashion | BY:

Shoreditch’s Redchurch Street is known for it’s creative spirit and undeniable sense of style. The latest addition to the now infamous strip of road is The Basics Store, a concept curated by London based designer Marina Guergova.

Set out to provide life’s everyday essentials, the month long pop-up houses Guergova’s own silkwear brand, Marina London, along with independent labels. Expect luxe knitwear from Blake LDN, contemporary footwear from Dear Frances, leather bags and accessories from Danielle Foster, jewellery from Clarice Price Thomas and Jessie Harris, as well as a selection of unique fragrances from the Intertrade Group.

As well as this, the store will also play host to a series of summer events and talks from the likes of The Pressery and Qnola, and you’ll also find music during their Acoustic Bench Sessions, when musicians will busk on the beach out front.

The current timetable looks as follows…

Saturday, 20th June – Qnola (healthy popped quinoa granola) talk & event – 10.45am
Thursday, 2nd July – Poke (Hawaiian raw health bowls) evening food event – 5pm-8.30pm
Saturday, 4th July – The Pressery (almond milks) talk & event – 10.30am
Friday, 10th July – SPOON (natural granola) talk & event – 10.30am
Saturday, 11th July – The Hardihood (raw, superfood confectionery) talk & event – 10.45am

The Basic Store is open daily until July 13th at 30a Redchurch Street, London, E1 6JL.

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Dancing In The Warm Evenings

26.03.2014 | Fashion | BY:

Founded in 2011, MARINA LONDON specialises in effortlessly chic silk basics. The collections have strong themes and centre around a certain colour palette. This season MARINA has introduced a shorter version of the oh-so-cool Man Repeller Jumpsuit, a Cami Body and our favourite, the Alphabet Tees, all of which come in an array of light blue hues and white.

When we spoke to Marina Guergova, the designer behind the brand, we asked her what the MARINA girl is doing this summer and just as we expected, she’s at the beach. “As the collection is inspired by the South of France and Santorini, she is travelling to similar destinations and taking pictures to remember them by. When she is in the city she is visiting new cafes, walking in parks and dancing in the warm evenings with her friends.” Sounds like our kind of girl.




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