Every small attribute of Sarah Burton’s Alexander McQueen collections are created with some type of story. Each piece from the share to them hems to the embroidery is built with some type of intention. A special detail from the house’s SS20 RTW collection was the implementation of endangered flowers. For the collection, a selection of endangered flowers were hand-embroidered on ivory irish linen dresses with cocoon backs and exploded sleeves and cotton silk tailoring.
The Alexander McQueen team were who contributed with drawings sketched in glass houses and filled with rare blooms which were all transformed into embroidery artworks. The process included lots of research into engendered and extinct flowers, and required an operation of several steps including painting and silk threading using several thread techniques. For more info on the SS20 collection visit Alexander McQueen.