Designing through Destiny’s Cup

18.10.2018 | Blog , Fashion , Music | BY:

The new collection by upcoming Australian brand WORN is a riotous homage to powerful women and seventies recklessness. Modelled by the muse Amy, lead singer of the band Amyl and the Sniffers, Twin talks to the designer Catherine about being brave and the importance of beginning out bold.

Has Amy Taylor ever been told her peroxide rats tail mullet homage sets off her eyes? A dusty blue, like smoke marring a crystal clear sky, or the mist in the morning around 5.34am.

The acrid blaze of her mop, her fringe jagged across her brows, seems to balance beautifully with these mysterious blue-moon puddles: a punkish cross-hatching of Dolly Parton (both Capricorns) and Cherie Currie with the unapologetic audaciousness of Betty Davis. 

Amy, the lead singer of the Australian pub-rock band Amyl and the Sniffers, is the sort of woman that must cause jukeboxes to combust, beer bottles to explode, skies to clear. She is mesmerising, through her vocal leadership of a motley mullet crew of merry Sniffers. Caltex Cowgirl, I’m Not A Loser, Blowjobs –  the songs of the Sniffers are some freaky stuff. Their reference points dart from 70’s Australian pub rock like AC/DC and Rose Tattoo, Cherry Currie and Nancy Sinatra, to Melbourne garage: nothing set in stone, more like a collage of influence, coming at all angles from the four former housemates. 

WORN

Amy is a true showman, jumping, leaping and roaring onstage, with her gratingly dark and humorous lyrics alighting the band’s Australian punk revival. Amy is definitely the leader, and boy does she front it well.

In the words of the designer Catherine Conlan, Amy is “kickass and fearless! Brave and bold! She is absolutely charming and completely engaging.”

It is through this steadfast reasoning that Catherine has set Amy as her look-book lead, embracing the role and embodying the seventies reverence.

Catherine Conlan is the designer of WORN, a brand with a sustainable conscience and a spinal chord of print and sharp suiting.

Her new collection is a perfect complement to the woman that Amy represents, both sartorially and linguistically speaking, and as such results in a showcase that puts the metal to the pedal, with frisky tailoring, retrograde prints and nostalgic finishing.

WORN really takes its title to the core of the company – the seventies colouring (that dusty leather brown), those cuts (wide leg pant suits), and collaging (the scarves are a straddle of the 20th Century artistic medium, yet strangely stasis in a thoroughly contemporary referential point). In this vein, the brand name could be read as a riff on being worn, loved and cherished, or the past as a starting and end point for its inspiration.

Having supported Amyl and the Sniffers with her own band, WORN is tied to Amy through her embodiment of the woman Cath has in her mind, a woman with no f**k’s given, and no offence taken.

We look forward to seeing WORN’s next steps as it celebrates and elevates the brilliance of boldness in women.

WORN

How do you know Amy Taylor?

Cath: The band I am in supported her band Amyl and the Sniffers, I think it was one of those things… love at first sight. 

What attributes do you admire in her?

She is kickass and fearless! Brave and bold! She is absolutely charming and completely engaging.

How does she embody your brand WORN?

Amy is confident, she is somebody you can’t take your eyes off of. WORN is about combining your personality with the garments to create a unique look with each individual and that’s exactly what Amy embodies, a completely unique take on whatever she does.

Why did you choose her to model your collection?

When I was designing the final prints and pieces for the collection, I was thinking about Amy. Thinking about her wearing this collection, jumping about in the garments and making it all seem larger than life. Her aesthetic to me, completely complements the prints…with her white mullet and big dolly eyes.

Does music hold relevance in your brand?

Yes, absolutely. For me, music is a huge part of any creative process.

How did the brand WORN come about?

I guess it was always a part of me, in some way shape or form I just never had a title for it. I didn’t have a ‘brand’ to identify with, until I was in fashion school. I needed a more official point of association, an umbrella in which I could design under and to define my aesthetic with.

WORN

What is your brand’s unique DNA? 

Non-seasonal, ethical, sustainable for our local textile industries. Slow paced and timeless design.

What are the most important things to consider when designing?

I always consider print design in my process. It is as important as the garment design and construction.

What are your reference points for WORN and for this collection in particular?

The power suit. Recycling a mass of wool suiting. Working women.

How did you get to where you are now?

I have been drawing, painting, playing music and making clothes since I was young. I studied fashion design with a focus on print design at fashion school in Sydney. I have been creating collections and bodies of work, as worn for the past 5 years.

WORN

What type of woman do you design for?

Crazy, confident bad ass women who know what they want and don’t give a damn!

What’s next?

Releasing a collection of Wallpaper that I have been designing for a while now, touring with my band and collaborating with one of my favourite Sydney artists on a joint exhibition for mid next year.

Most important things on your mind right now?

Australian summer, reducing waste and shooting for the stars.

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