Nike City Ready Womenswear Collection

20.08.2018 | Blog , Fashion | BY:

Sportswear brand Nike recently unveiled their latest womenswear collection titled Nike City Ready which is set to hit stores on September 6th. The collection comprises of nine pieces designed by an all-female team which included Nike Women’s Senior Creative Director Maria Vu.

“Our Challenge was how to take our incredible motion adapt technology and make it beautiful and push it through a transformative lens without compromising the performance,” explains Vu. The campaign features American athlete Sloane Stephens and ballerina/photographer Olivia Burgess who model the pieces which include footwear, bras, pants, tights and crews which are shot by female photographer/athlete Paola Kudacki.

Nike City Ready Collection
Nike City Ready Collection
Nike City Ready Collection

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