The New Versus Versace

16.05.2013 | Fashion , Twin Life | BY:

Last night the new Versus Versace was launched in New York with an unconventional fashion show. Creative Director Donatella Versace and J.W. Anderson were visible from backstage where they prepared the models, while live performances from Angel Haze, Dead Sara, as well as Twin favourite, Grimes, intercut the runway. The whole event was interactive, streamed live, uploaded to Instagram.

Donatella Versace commented that the event was about bringing together everything she loves. “This mix of music and fashion captures the essence of Versus Versace, a label for a new global tribe,” she says. The collection itself plays with the original Versace DNA, reworking it into new pieces with sharp silhouettes and iconic motifs. With collaborations and limited edition pieces, Donatella Versace hopes to make this a new home for fresh talent and creativity.

J.W. Anderson is just one of the first guest designers who will, in turn, show us their take on the Versus Versace spirit. “The idea behind the collection was about a modern, sharp, Versus Versace, with a focus on the shared wardrobe,” says Anderson, “a man in a woman's wardrobe, and a woman

in a man's”. The result is pieces that toy with gender and sexuality, pieces that should be worn with an attitude of fearlessness. The capsule collection will be available online from June 15, in addition to exclusive behind the scenes footage of the making of the collection.

versusversace.com

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