We love ourselves a well-curated Tumblr and the account that has been on our bookmarks list as of late is putyourpawsup. Twin spoke to its founder Franny Zywicki about her obsession with cats and summer days in the sun…
Tell us a bit about yourself.
I was brought up between Switzerland and Spain, but also had a lot of friends in London. My parents were worried about me because I hung out with our cat Chloe (Bengal tiger) more than them and was obsessed with America.
I am a hip hop dancer and did it professionally in my gap year before I went to Leeds University. I toured with Raghav as a backing dancer over Pakistan. That was odd. I love music. There is music for every mood.
I’m addicted to shopping — if I’m in a funk it’s the only thing that can make me happy. I love J.Brand, Chloe, Brian Lichtenberg, Alexander Wang, DVF, and Acne. All I want/need at the moment is Charlotte Olympia Kitty Slippers.
My three main loves are music, fashion and travel. I have been to over 30 countries, but my favourite cities are Rio, Los Angeles and Madrid.
What was the idea behind your Tumblr name and concept, and when did you start it?
I have always been obsessed with cats. I frequented a lot of festivals and when someone was lost you would say “put your hands up so I can see you”, but I changed it to paws because I saw everyone as cool cats. Then it just became a thing.
I was always obsessed with images and was annoying people on my Facebook by uploading them constantly. So I started putyourpawsup in March 2010 — and I am addicted.
What is it about photography that you find so inspiring?
The vibe of the blog is more about what I wanted to look at and what reminded me of my past, but also what I wanted to be doing in the future. It aims to re-ignite and inspire beautiful memories. When I blog, it’s normally somehow related to what is going on in my life at the moment.
How would you explain the popular appeal of Tumblr?
Especially with image-based blogs, it comes with the ability to post pictures in so many places. People can post pictures and send pictures so much more freely. It’s easier and more exciting to talk via pictures.
A picture sparks more endorphins in the brain. It’s more visually appealing and says more than a paragraph. And Tumblr is the ideal database for amazing pictures. An easy go-to.
What are the Tumblrs, photographers and image makers that you admire the most?
I love deathofcool and katesworld, which is run by a photographer and friend of mine. Gypsyone is raw, dirty and sexy. Wastedguns features ridiculously hot women — although I’m not gay, I think the female form is unbelievably sexy.The Benjamins is real and sensual.
In terms of photographers, I love Scott Caan, Patrick Hoeleck and Terry Richardson. I follow the worlds best ever and The Cobra Snake.
What is your favourite quote and image of all time?
“Laughter is an instant vacation” by Milton Kerle. It’s tattooed on my rib. I think its beautiful.
A favourite image is so hard. I’ve picked one, but tomorrow it will probably be different. It’s very simple, but my favourite thing to do is hang on the beach with all my friends just after the hottest part of the day, snuggle and listen to music. The song for this scene is No Angels by Bastille.
In a world dominated by endless choice, sometimes the hardest decision can be deciding between one or the other. Enter Mélanie Crété’s highly addictive Tumblr blog, This or That.
Ranging from the age old question of Audrey versus Marilyn to Ferrero Rocher versus Mon Chéri, in Crété’s online world, everything boils down to the idea of a simple choice. We sat down with the digital marketing and social media manager to talk about the idea behind her blog, print versus digital and to play a round of This or That Twin style…
What prompted you to start This or That?
I have always been a bit obsessed with DIY collages and mood boards. Then Myspace came in and I discovered the joy of Photobucket while trying to teach myself photoshop and basic html, which I guess lead the way to This or That. When I started working in digital marketing and social media four years ago, I spent days researching blogs, organising them by theme in a very anal way and got completely hooked on Tumblr which I decided was the perfect platform to showcase my very messy iPhoto library. The concept somehow came very instinctively, the name came from the fact that I actually never know when to use ‘this’ or ‘that’ (I’m from Paris).
When did you first become fascinated with all things digital?
In 2000 when I installed Napster and ICQ on my PC.
How do you see the relationship between print and digital publications developing, will one replace the other?
Nothing will replace anything. I just see digital being integrated in all parts of the process with both digital and print teams working in synergy to produce amazing content and using different formats which is relevant to all platforms, including social media.
You are also a DJ, what are your top five favourite tunes of all time? I used to DJ—I don’t think you can be good at everything so I had to make choices!
But my favourite tracks at the moment are:
The Pharcyde – Passing Me By
Machinedrum – Van Vogue
ASAP – Peso
Grimes – Oblivion
Mos Def – Auditorium
In the sense of This or That…Blackberry or iPhone?
Either coffee or tea?
Either Bikini Kill or Courtney Love?
Either The Rolling Stones or The Beatles?
Either the city or countryside?
City during the week , countryside at the weekend.
Either Eddie or Patsy from Absolutely Fabulous?
Trust Nike to make working out hip and fun. For their new collection, Made By Nike, they’ve enlisted quirky blogger/DJ extraordinaire and Twin friend Bip Ling, to talk about her love of boxing.
The project, worked on by Twin’s Creative Director Becky Smith, uses the Tumblr format in order to make shopping an easy click and buy experience. Meanwhile the pieces, a slick collection of purple hued, grey and black sportswear could easily make it into our everyday wardrobe for some added sports luxe.
Twin caught up with Bip to talk about her involvement…
How did Nike find out you were a fan of the brand? Through my blog bipling.com
You’re known for your fun style, what was it that appealed to you about the Nike Made For You collection? I think every day is a stylie day, so when working out why not get into a stylie style.
Can you remember your first pair of Nikes? My Indian grandmother Didas bought me Nikes when I first learnt how to walk. They were white with a blue Nike swish swoosh and with Velcro.
What are your top tunes to listen to while you work out?
I like to listen to Drum and Bass when I work out. It seems to give me lots of energy; it’s great fun to listen to when I punch the peanut ball in the gym and also for runs outside. Makes me feel like I am Sonic the Hedgehog.
1. Big Tings by Drumsound & Sion Bassline Smith feat. Skibadee
2. Dr Feels Good by Original Sin
3. Aztec by Spor
4. You’re Mine by Potential Badboy Deat. Yush
5. Feelings by Shy FX & T. Power
6. Big Bad & Heavy by Leviticus
What’s been your most fashion moment since starting your blog?
I’m not entirely aware of when a fashion moment occurs, but I do love living in the moment.
What would you do if the Internet disappeared for a day?
Learn how to sing.
Tell us another thing about yourself that nobody knows?
I really enjoy eating black pudding.
Last but not least, can you give us any boxing tips?
Punch with your core strength.
Punch with a smile…
and style. hahaaaa lol.x