Fashion’s First Man

30.01.2012 | Blog , Fashion | BY:

Few men possess the kind of personal style that can start a female fashion frenzy. But Karl Lagerfeld, the world knows, is no ordinary gentleman. Last Wednesday his Net-A-Porter range, Karl, sparked a global rush for cutaway leather gloves and stiff necked white collars. And thanks to some innovative use of augmented reality pop-up windows, shopping online has never felt so communal. With windows in New York, Paris, Sydney, Berlin and of course Net-A-Porter’s hometown London, this was a truly Twenty-first century collaboration.

While many of the key items sold out in a flash, there are still many covetable pieces, sleeveless biker vests and gladiator sandals for two, that are just a few clicks away from landing on your doormat. If you haven’t already, it’s time to get online with Karl.

net-a-porter.com/karl

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