casson london t-shirt launch

22.10.2013 | Blog , Fashion | BY:

British label, Casson London, was born out of the desire to provide easy-to-wear urban style staples with a cool contemporary design aesthetic. Hannah Casson and Ben Fletcher create minimalist styles with an unmistakable London edge. The line takes super-soft, comfortable jersey fabric into designs ensuring the highest of quality.

This unisex printed t-shirt range, modelled by Lizzy Jagger, takes inspiration from music and London life. Casson has quickly become a firm favourite amongst a devoted London crowd including; Cara Delevingne, Sam Smith, Adwoa Aboah and Chelsea Leyland to name a few.

The label prides itself on its collections being made in Britain. Any outside sourcing is always checked by the Fair Wear Foundation of Ethical Trade and Justice for Workers. £1 of every T-shirt sale on their website is also donated to London based charity Kids Company.

cassonlondon.com

 

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